Generative AI for Travel & Hospitality

Get customers clicking, converting, and, most importantly, booking fun experiences with Phrasee.

Images of AI optimized travel and hospitality emails

Loved by the world’s top travel and hospitality brands

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Virgin logo
P&O customer logo
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Premier Inn customer logo
Tui customer logo
Marella Cruises customer logo
First Choice customer logo
Tottenham Hotspur customer logo
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From First-Time to Lifetime Customers.

In travel and hospitality, securing customers is crucial – but keeping them is gold.

Whether booking a meal or a 50th anniversary cruise with you, Phrasee helps by using AI to generate content that makes your customers click and book the first time and for a lifetime.

Leverage Loyalty To Get More Heads in Beds

Level up your loyalty program by finding the words and sentiments that get your most loyal customers clicking. Whether it’s collecting points, free upgrades, or bonus nights, it’s all about generating the right content that makes your customers feel special.

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Example AI generated emails for travel

Drive More Engagement With Your Promotional Campaigns

Learn how P&O Cruises raised sales by using Phrasee to optimize content in real-time and secure more bookings. More creative subject lines and an 18% click rate uplift? Now that’s plain sailing.

Read P&O Cruises case study
P&O AI content optimization results

Convert Your Abandoned Browses for More Bookings

When your customers are searching, make sure you’re listening. Help them turn their dream meal, experience, or vacation into a reality by generating personalized, engaging, abandoned browse messages. It couldn’t be easier to personalize your trigger campaigns with Phrasee – and best of all, it’s 100% automated.

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AI generated social ad examples

Sit Back, Relax, and Let AI Do the Hard Work

Testing your marketing messages is essential to ensure you maximize the impact of every email, SMS, or push notification you send. But doing that manually takes time and resources you probably don’t have. Phrasee makes testing and optimization easy. You can sit back and relax while Phrasee cooks up a variety of brand-compliant content, ready for testing in seconds. Think of it as a vacation from one of your most time-consuming tasks! 

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Examples of AI generated travel subject lines

Phrasee in Numbers


Avg uplift in email click rates for travel & hospitality brands


Time to generate on-brand, AI-optimized messages


Increase in avg engagement rate

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