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How Phrasee calculates your email split test sample size

How Phrasee calculates your email split test sample size

Split testing is the best strategy to optimise your email results. But: if your sample size is calculated incorrectly, you aren’t going to learn anything. Phrasee automatically calculates sample sizes to ensure maximum statistical significance.

Really-Good-Emails

The final word on email subject line length

Email subject line length doesn’t affect open rates – but most people who say it use bad statistics. Here at Phrasee we love proving or disproving hypotheses using statistics. It’s fun. In a very nerdy sort of way.

How to split test in Salesforce Marketing Cloud

How to split test in Salesforce Marketing Cloud

Split-testing your email subject lines in Salesforce Marketing Cloud might be simpler than you think. Join us as we share insights into how you can use Phrasee and Salesforce to empower your brand with AI-Powered copywriting.

Discover how applying actual AI to language can deliver big results!