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Good Robot/Bad Robot: The Truth About AI & Cross-Channel Marketing

Good Robot/Bad Robot: The Truth About AI & Cross-Channel Marketing

Experts say you'll be left behind if you don't use AI in your marketing, but currently only 27% of companies do! Listen to Phrasee CEO, Parry Malm, and Iterable's Wayne Coburn and Jen Capstraw as they get to grips with how cross-channel marketing is changing.

Optimizing marketing performance with artificial intelligence

Optimizing marketing performance with artificial intelligence

Artificial intelligence has been in a lot of headlines lately, and for good reason. This groundbreaking technology could impact almost every aspect of modern life before long. We aren't there yet, so what does the AI landscape of 2019 look like, really?

Case study: Superdry

Case study: Superdry

Email is a crucial marketing channel for Superdry, and to ensure that they remain relevant they needed something to help increase eye share and optimize their email marketing results. Enter Phrasee.

Case study: Domino’s

Case study: Domino’s

Find us someone who hates pizza, and we’ll find you an elf riding a unicorn. But the pizza industry is incredibly crowded, so how did Domino's use Phrasee's AI to compete for their spot in the market?

The state of split testing

The state of split testing

Split testing digital and email marketing has been 'best practice' for some time now. The question is, are brands and marketers embracing this fact with sound split test practices in their daily marketing tasks? We dive into the current state of split testing in marketing to find out...

Case study: Wowcher

Case study: Wowcher

Find out how Phrasee for Social wowed daily deals megabrand Wowcher with AI-powered Facebook and Instagram ad copy.

The Artificial Intelligence Glossary

The Artificial Intelligence Glossary

Understanding the ins and outs of artificial intelligence and its many applications can be a tall task. Defining your terms is a great place to start. This awesome glossary of AI terms will help you make sense of artificial intelligence so you can understand what this amazing technology is, and how it works.

9 Things everyone should know about AI

9 Things everyone should know about AI

To help remove some of the frequently-generated smoke and mirrors from the fast-paced, rapidly growing world of artificial intelligence technology, we asked three Phrasee experts to give us their insights and reveal the key things that everybody should know about AI.

What is: AI & human bias {VIDEO}

What is: AI & human bias {VIDEO}

Phrasee's resident artificial intelligence expert, Dr Neil Yager, dishes the dirt on human bias, how it can negatively impact marketing performance, and how AI can help brands and marketers mitigate the impact of their own preconceived notions about what works (and what doesn't) in marketing language...

What is: AI {VIDEO}

What is: AI {VIDEO}

Artificial intelligence: for decades this groundbreaking technology has fascinated humankind. Watch as Phrasee's resident AI expert Dr Neil Yager discusses the current state of artificial intelligence, and how it's being applied in our world today...

Discover how applying actual AI to language can deliver big results!