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How to split test in Salesforce Marketing Cloud

Access the full Phrasee platform from within Salesforce Marketing Cloud

One of the questions we get asked the most is how to go beyond the default A/B testing in Salesforce Marketing Cloud. The great news is that there is a way!

Your easiest option is to use Phrasee’s Salesforce Marketing Cloud app! All the magic of Phrasee… with all the effort of split testing taken care of by our awesome app. Find out more about it here on the Salesforce appexchange

Phrasee’s integration with Salesforce enables marketers to seamlessly implement AI-Powered Copywriting within Salesforce. Joint customers of Phrasee and Salesforce can deploy language at scale, driving significant campaign performance uplift, with minimal operational effort. The monitoring and automatic feedback of results into Phrasee’s deep learning engine mean clients benefit from the continual optimization of Phrasee language.

How the integration works

See the integration in action

Book a demo to find out how Phrasee and Salesforce can empower your brand!

Case study: Domino’s

Case study: Domino’s

Email is a crucial marketing channel for Superdry, and to ensure that they remained relevant they needed something to help increase eye share and optimise their email marketing results. Read how Superdry used Phrasee's AI to boost customer engagement.

Email subject lines that sell

Email subject lines that sell

An email subject line is one of the most important elements of any email marketing campaign, representing a crucial factor in motivating people to open an email and engage further with your brand. Here at Phrasee, we know that there’s a science to creating winning email subject lines.


Discover how applying actual AI to language can deliver big results!