How retailers are finding extra revenue this peak season

Find out how eBay and Dixons Carphone are boosting ROI with AI


The peak retail season is coming up, and if you’re looking for ways to boost your performance this holiday season, you won’t want to miss this.

Watch the video to learn from fellow major retailers like eBay and Dixons Carphone. You’ll get exclusive research on what’s resonating with consumers right now, and how to enhance your performance despite (gestures toward world) all this.

Presented by key speakers from eBay and Dixons Carphone alongside Parry Malm, CEO of Phrasee, you’ll:

  • Hear from eBay’s Marketing Manager Global CRM, Justine Del Greco, about how it is staying ahead of the competition with AI.
  • Learn how Saul Lopes, Head of CRM, Dixons Carphone, leveraged advanced technologies to generate more revenue, faster, and deliver an award-worthy Black Friday campaign.
  • Gain insight into how pandemics affect language, and our predictions ahead of Black Friday.
  • Learn how your peers are evolving their marketing language with new research in association with Dynata and insights from UberGroupon, and FARFETCH.
  • Discover how you can generate impact, reach, and revenue through the peak trading period.

Ready to turn Black Friday into a pile of green? Watch the video now!


Parry Malm, CEO of Phrasee

will share insights into how pandemics affect language, and our predictions ahead of Black Friday – exclusive to Phorum attendees.

Justine Del Greco, Marketing Manager Global CRM, eBay
speaks about how eBay is staying ahead of the competition with AI.

Saul Lopes, Head of CRM, Dixons Carphone
explains how he leveraged advanced technologies to generate more revenue, faster, and deliver an award-worthy Black Friday campaign.