The Business Case for AI-Powered Copywriting
Changing the marketing game
History has shown again and again that those brands who continue to invest in advertising and marketing during trying times consistently outperform those which don’t by a healthy margin.
Yet, still not everyone understands the potential of AI in marketing, likely because of the endless noise and hyperbole causes confusion. While marketing tech is nothing new in itself – far from it – the power and scope of its commercial impact in the digital-first world we live in are still not widely understood.