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The email marketing strategy playbook for 2021

The email marketing strategy playbook for 2021

With 2021 just around the corner, is your email marketing strategy ready? From personalization to segmentation and optimization to tracking, we share best practices for building an effective email marketing strategy.

Telecoms marketing in 2020 and beyond

Telecoms marketing in 2020 and beyond

Telecoms marketers aren’t afraid to use new technology to improve their marketing. Read how they're dealing with challenges they face in 2020.

Adapt at the speed of AI

Adapt at the speed of AI

83% of banking and finance marketers report that they plan to invest in AI in the next 18 months. Get the full scoop here.

The 7 Deadly Sins of Cognitive Bias in Copywriting

The 7 Deadly Sins of Cognitive Bias in Copywriting

There are many factors that contribute to the success or failure of a marketing campaign, most of them you probably already know. Here's one you might not have thought of, though: Cognitive bias. Here's how it might be holding your marketing back from reaching its full potential...

Phrasee’s phavorite marketing tweets of the year: 2019

Phrasee’s phavorite marketing tweets of the year: 2019

A carefully curated selection of the finest, funniest, and most interesting tweets that the world of marketing had to offer in 2019. Which marketing tweets were awesome enough to be crowned "tweets of the year" in 2019?

Discover how applying actual AI to language can deliver big results!