Phrasee’s phavorite marketing tweets of the month: February 2017
27 February 2017
February is the shortest month.
For many, bored of the cold and longing for summer, the end couldn’t come soon enough.
But for us here at Phrasee, it is a time of celebration and sober reflection (well, reflection, anyway). For you see, it was during this very month, a scant 2 years ago, that we first launched our phantastic website.
Did we know what to expect? Did we dare to dream how far we would come in the ensuing 2 years? Nope. But here we are.
£1,000,000 in seed funding, 2 UK blog awards finalist nominations, and 2 UK Business awards later, we find ourselves (and indeed the entire email marketing industry itself) standing at the precipice of something great.
The email marketing renaissance is in full swing, ROI numbers continue to increase industry wide and email has begun to reclaim its rightful place at the forefront of the digital marketing world.
So, do we in the email marketing sphere smugly sit back on our laurels and take our collective foot off the Twitter gas?
The month of February brought with it yet another quality deluge of email marketing tweets.
Here are a phew of our phavourites from the month, short though it may have been…
Phrasee’s phavourite email marketing tweets of the month: February 2017
They say the night is darkest before the dawn. Well, the same is true for the depths of winter, so we found warmth wherever we could…
I leave funny messages in my pre-header so I can make people LOL #emailgeeks
— Becs Rivett-Kemm (@becskr) February 13, 2017
Because the horrors of this season can take a toll on us all…
It really hurts my soul to see naked ankles in the cold. Come on, people. Socks.
— Frode Myklebust (@famyklebust) February 2, 2017
And fear and confusion are lurking around every chilly corner…
I legit don’t know if I’m supposed to open this attachment. pic.twitter.com/Khc5IluWzx
— email snarketing (@EmailSnarketing) February 6, 2017
The only safe place, it seems in such times, is in our routines…
Because straying from our well-worn paths can lead us to some dark places…
— Vijayant Dhaka (@vijayantdhaka) February 13, 2017
And cause us to try tactics which we may regret later…
You know your imagery is good when you’re worried about your subscribers licking your email. @Starbucks #subjectline #emailgeeks #yum pic.twitter.com/SYd3I9EeZ9
— sarah degroot (@sdegroot9) February 10, 2017
Causing us to become embittered and even lash out at our peers…
— Nick (@nomescriba) February 2, 2017
Or rail hopelessly against the current state of affairs…
Because sometimes, things just go wrong, and that’s OK…
— Jenn Clauss (@jenn_clauss) February 10, 2017
We may even experience difficulties and issues we’d never imagined existed in the first place…
Mixed in with a few that we probably should’ve seen coming…
— Mathew Patterson (@mrpatto) February 21, 2017
But as we know all too well, once something is out there, it is out there…
Really, there is only one thing left to do…
okay, time to head down and code. Ignore the burning smell, it’s not my brain, it’s just my toast. #emailgeeks
— Amanda Soehnlen (@asoehnlen) February 17, 2017
Until the sun comes back to make everything OK again…
#SummerIsComing ☀ 🌊👙 : : discover #Loopball !
First #smartball to play #BeachPaddle.
Sign up: https://t.co/aYtas7tp0k #frescobol #GOT pic.twitter.com/mDTA14vfUg
— Loop Ball (@theloopball) February 9, 2017
So onward, email soldiers! We’ll be watching as always, plucking your little 140-character nuggets of warmth to help us through another cold, dark day.
Trying to get ahead of the competition?
Check out our Learning Hub for everything you’ll need to know!
You may also like:
We've partnered with Braze to eEnable seamless optimization of language across digital channels. Get the scoop.
06 May 2021
Phrasee enters $8.5 Billion Customer Experience (CX) Market with First Technology to Optimize Brand Language in Real-Time
Phrasee announces the appointment of four new members of the leadership team, as demand for AI-Powered Copywriting continues to rise.
15 Apr 2021
We catch up with Jasper Pye, VP, Product at Phrasee, and John Galvin, Manager, Solutions Consulting EMEA at Cheetah Digital to find out more about the new Phrasee X Cheetah Digital integration from the experts that know it best!
09 Mar 2021
Hi. We’re Phrasee. And we make people money. How much money? If only there were some kind of tool where you could put in a few numbers about the performance of your email marketing program and then you’d click a button and get some kind of answer to that question! Oh wait! Find out what Phrasee could make for you.
04 Feb 2021
With key email marketing performance metrics in decline industry-wide, finding ways to boost email marketing ROI is an important strategic goal for brands in 2021. Here’s how to buck the trend and improve your brand’s email marketing ROI in a rapidly shifting consumer landscape.
27 Jan 2021
Travel has been in a tricky place but all indications, it seems, point to travel brands breaking out of the marketing holding pattern that they’ve been in, in the coming weeks and months. We’ve spent some serious time thinking about what our friends in the travel industry can do right now to prepare for the post-COVID-19 rebound to come.
21 Jan 2021
With 2021 just around the corner, is your email marketing strategy ready? From personalization to segmentation and optimization to tracking, we share best practices for building an effective email marketing strategy.
16 Dec 2020
This year, we are continuing our tradition and sending more bags of kindness to those in need. Find out more about why we're supporting the incredible cause that is Kindness Bags.
16 Dec 2020